Built for infrastructure. Driven by clarity.
reVerb Communications is an Alberta-based strategic communications firm specializing in infrastructure, transit and public sector projects. Since 2015, we have embedded with project teams across the province—from Edmonton and area to Calgary, Fort McMurray, Grande Prairie and beyond—to manage stakeholder engagement, protect timelines and build the public trust that complex projects depend on.
Project Management — Valley Line SE LRT
Transportation Infrastructure — Valley Line SE LRT
Meet the team
Former journalists, government advisors and industry specialists assembled for complex, public-facing work.
Quinn Nicholson
CEO & Principal
Quinn Nicholson
CEO & Principal
CEO and Principal of reVerb Communications with over 24 years of experience in public engagement, issues management and strategic communications for complex transit and capital projects. Since founding reVerb in 2015, Quinn has led communications for Edmonton's largest infrastructure projects including the $1.8B Valley Line Southeast LRT, $2.7B Valley Line West LRT and $1.34B Capital Line South Extension. Former Communications Lead for Edmonton Transit System and senior communications roles at the City of Edmonton. Career includes work in media as news anchor, host and editor, plus experience as a university lecturer. BA (Honours) Philosophy and Creative Writing, University of Alberta. IAP2 certified.
Tim Wilson
Director, Client Relations
Tim Wilson
Director, Client Relations
Director of Client Relations with over 16 years of experience in stakeholder engagement, strategic communications and project leadership across government, infrastructure, utilities, healthcare and non-profit sectors. Former Executive Director at Retrofit Canada, Head of Public Education at OmbudService for Life & Health Insurance, Communications Manager at EPCOR, Director of Foundation Relations at Alberta Health Services, and Press Secretary with the Government of Alberta. Previously served as Executive Director at reVerb, directing communications for Edmonton's $2.7B Valley Line West LRT. BA Communications, Royal Roads University. Master's-level Digital Marketing, University of Illinois. IAP2 accredited.
Graeme McElheran
Director of Public Engagement
Graeme McElheran
Director of Public Engagement
Over 20 years navigating complex regulatory, provincial and municipal environments in Alberta. Advisor to Premiers, Ministers, Mayors, Councillors and Senior Vice Presidents. Former Director of Communications for the Government of Alberta, providing strategic counsel across Justice, Municipal Affairs, Service Alberta and Transportation. At City of Edmonton, delivered communications counsel to Mayor, Councillors and senior leadership as Communications Business Partner for Transportation Services. Journalism background covering territorial and municipal governments in Yukon and Alberta. Bachelor of Journalism, Ryerson. BA Psychology and English, University of Calgary. ICS I & II certified.
Julia Molaro
Project Director
Julia Molaro
Project Director
Project Director with over 14 years of experience in strategic communications, stakeholder engagement and public relations. Specializes in managing communications for large-scale infrastructure projects, ensuring clear messaging, stakeholder alignment and contract compliance. Led communications for Valley Line West and Valley Line Southeast LRTs. Overseen public engagement campaigns, managed communications teams and worked closely with city officials, contractors and project stakeholders. Background in construction, steel manufacturing and marketing. Currently leads communications and stakeholder relations for Valley Line West LRT. BBA Marketing, Mount Royal University. PR Diploma, University of Victoria. IAP2 certified.
Jennifer Villeneuve
Project Director
Jennifer Villeneuve
Project Director
Project Director with over 15 years of experience in strategic communications, issues management, stakeholder relations and public engagement. Led teams delivering public engagement strategies for major Edmonton LRT projects, responding to stakeholder concerns and ensuring clear communication between project teams, government agencies and the public. Former roles at WCB Alberta and Alberta Health Services. Background includes managing complex communications strategies, overseeing media relations and translating technical information into accessible messaging. Currently leads communications and stakeholder relations for Capital Line South LRT Extension. PR Diploma, MacEwan University. PMP and IAP2 certified.
Rachel Rae
Director of Business Development
Rachel Rae
Director of Business Development
Director of Business Development with over 20 years of experience in business development, strategic partnerships and communications. Specializes in identifying growth opportunities, fostering industry relationships and expanding market reach across key sectors including construction, engineering, environmental containment, occupational health and non-profit sustainability. Former leadership roles at Western Noise Control, Engineered Containment and SureHire Occupational Health, leading business expansion efforts and establishing partnerships. At reVerb, focuses on helping organizations transform communications into a strategic business tool. Certifications in Business Administration/Management (U of A), Occupational Health/Industrial Hygiene (MacEwan), Intercultural Studies (Vanguard College).
Glenn Kubish
Creative Lead
Glenn Kubish
Creative Lead
Creative Lead with over two decades of experience in journalism, corporate storytelling and strategic communications. Former Director of Communications and Manager of Strategic Storytelling at City of Edmonton. Director of Media & Story at ATB Financial, building company brand through digital content and storytelling. Nearly six years as Director of News & Public Affairs at CTV Edmonton, overseeing newsroom operations and editorial direction. Applies extensive journalism and media relations experience to craft creative communication strategies for large-scale infrastructure projects. MA Communications and Technology (MACT), University of Alberta.
Margot Magnan
Communications Lead
Margot Magnan
Communications Lead
Communications Lead specializing in strategic communications for large-scale infrastructure projects. Eight years of experience working extensively with government agencies, ensuring consistent messaging and public engagement across various platforms. Supports communication efforts for Valley Line West LRT, managing public inquiries, monitoring feedback channels and collaborating with technical teams to provide accurate and timely project updates. Develops clear, strategic messaging that aligns with project objectives and stakeholder expectations. Former Media Relations Manager developing media strategies, managing crisis communications and securing media coverage. Background in regulatory communications, overseeing content creation, branding and policy development. BA Communication Studies, MacEwan University.
Roberta Farion
Communications Associate
Roberta Farion
Communications Associate
Communications Associate with seven years of experience in strategic messaging, stakeholder engagement and public interface. Specializes in creative writing, inquiry management and developing compelling communications for large-scale infrastructure projects. Former producer for Global Edmonton, curating and producing news broadcasts, conducting interviews and writing stories covering municipal, provincial and public affairs. Supports communications for Edmonton's Valley Line LRT project, managing public inquiries, developing safety campaigns and producing multimedia content including blogs, newsletters and social media. Hosts Steel Beams and Dreams podcast exploring infrastructure projects with industry leaders. BA Professional Communication, MacEwan University. Radio Broadcasting Diploma, NAIT. CPRS member.
Carolyn Williamson
Communications Associate
Carolyn Williamson
Communications Associate
Communications Associate with over six years of experience in multimedia content creation, marketing and stakeholder communications. Specializes in developing strategic content, managing digital platforms and creating resources supporting community engagement and outreach. Background in nonprofit and association communications including Insurance Brokers Association of Alberta and Edmonton Community Adult Learning Association. Currently serves as Stakeholder Communications Advisor for Ledcor on Capital Line South Extension, leading stakeholder relationship-building initiatives, developing community connection strategies and supporting City of Edmonton in community engagement. BA Communication Studies, MacEwan University. Advanced training in intercultural communication.
Hannah Ma
Graphic Designer
Hannah Ma
Graphic Designer
Graphic Designer and Communications Associate with six years of experience in digital and print design, branding and stakeholder engagement. Creates visually compelling materials enhancing communication strategies and brand identity. Experience in social media content creation, website management, video editing and public engagement. Former work on Edmonton Valley Line Southeast LRT contributing to communication strategies, stakeholder engagement and media design. Previous roles at Alstom and Alberta Craft Council in graphic design, branding and visual storytelling. BDes Industrial Design and Visual Communication Design, University of Alberta.
Nick Ross
Communications Associate
Nick Ross
Communications Associate
Writer and digital creative with nearly a decade of experience spanning copywriting, public relations, digital strategy and brand development. Contributed to campaigns for EPCOR and the Edmonton Elks. Unique blend of agency, in-house and production experience. Background in marketing, advertising and editorial writing with work featured in Collider and Observer. Practicing digital illustrator and Metro Cinema board member, chairing the Audience Development Committee. BA Communication Studies, MacEwan University.
Meghan Capicio
Stakeholder Relations Associate
Meghan Capicio
Stakeholder Relations Associate
Stakeholder Relations and Communications Associate specializing in public outreach, project advocacy and relationship management. Fosters positive connections between large-scale infrastructure projects and the communities they impact. Background in marketing and stakeholder engagement with experience in content creation, event management and digital outreach. Maintains strong relationships with stakeholders, addressing concerns proactively and ensuring clear, transparent communication throughout all project phases. Former roles in marketing development and sales coordination, optimizing campaigns, managing customer relations and leading engagement initiatives. Currently pursuing IAP2 certification. BComm, MacEwan University.
Yuyue Zeng
Financial Planning & Accounting
Yuyue Zeng
Financial Planning & Accounting
Responsible for Financial Planning and Accounting at reVerb Communications. Strong background in financial management, budgeting and organizational oversight ensuring the company's financial health and operational efficiency. Former ESL Instructor at NAIT, NorQuest College and University of Alberta—experience in academic institutions has honed analytical skills, attention to detail and ability to manage complex administrative tasks. Supports financial strategy, budget forecasting and accounting functions, ensuring smooth financial operations and long-term fiscal stability. Applies expertise in organization and strategic planning to maintain efficient financial processes aligning with business goals. MA Teaching English as a Second Language, Trinity Western University.
reVerb was my trusted advisor and communications partner on the Valley Line LRT program for over a decade. Each and every day, reVerb showed up with expertise, creativity, business acumen and a passion for project success. reVerb always had the client's best interests in mind when navigating the complex world of public communication, marketing and stakeholder engagement.
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